Wednesday, January 13, 2010

3 Money Saving Tips for Audio and Video Demos

When a potential client is intrigued by the services you have to offer for their wedding (perhaps because of your wonderful business cards and brochures), the very question they are likely to ask is, “Do you have a demo?”

If your answer is "no", read on for 3 money saving tips:
  1. Incorporate video clips of your live performances at weddings into your demo tapes. As long as the film quality is apparent, you can save a bundle in shooting costs. You’ll need to get permission from the bride to use the video as a demo. As a gesture of goodwill, you will also need to credit the videographer in the film.
  2. Record the video demo first, and then use its soundtrack for your audio demo.
  3. Extract stills from your video demo to use as promotional photos.
Copyright © 2008 by Anne Roos, excerpt from "The Musician's Guide to Brides: How to Make Money Playing Weddings", published by Hal Leonard Books. All rights reserved. No part of this may be reproduced in any form, without written permission, except by a reviewer who wishes to quote brief passages in connection with a review.

Hundreds of additional tips, are available for musicians (and all entrepreneurs) in my book, "The Musician's Guide to Brides" available wherever Hal Leonard Books are sold: music and bookstores, and through online retailers including sheetmusicplus.com, amazon.com, Sylvia Woods Harp Center catalog, and of course, at my website at http://www.celticharpmusic.com/.

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